Industries

Built for a trade, not for everyone.

A generic small-business website is a compromise nobody asked for. These pages are about the parts of a specific trade that a template cannot know.

Most of what we build is the same underneath — a database, a booking flow, an admin screen, a site that loads fast on a phone. What changes between trades is which of those matters most, and what the person on the other end of the enquiry is actually worried about when they land on the page.

We only publish a page here once there is something real behind it: finished design work we can show you, a client site we can point at, or both. That is why the list below is short and will grow slowly.

Not written yet

We have finished design work for more than twenty trades in the showcase, but a page here is a claim to understand a business, not just to have drawn one. These are next, and they are waiting on something real to point at rather than on our willingness to write copy.

  • Plumbing Five plumbing design directions are already built and live in the showcase. The page waits on a plumbing client we can write about truthfully.
  • Roofing Five roofing design directions are built. Roofing turns on storm and insurance work, which we have not shipped for yet, so there is no page.
  • Freelancer websites Nothing yet, and not even demo designs. The nearest thing we have shipped is Ingenium, a two-sided marketplace where engineering freelancers find clients — a platform, not a website for one freelancer. Different product, different buyer, so the page would have to be invented.

If your trade is on that list and you would rather not wait, say so — being first is usually the better deal.

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